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KBIZ distributes Expo materials
at overseas export exhibitions

Export-related events held in 15 countries this year
KBIZ displays posters and asks for cooperation from officials

The Korea Federation of SMEs expects that the economic impact to be created by hosting World Expo 2030 Busan will bring positive effects to the management of small- and medium-sized companies.Photo by the Korea Federation of SMEs

The Korea Federation of SMEs (KBIZ) is carrying out various PR activities aimed at hosting the World Expo 2030 Busan. In particular, the Expo 2030 will be promoted during export exhibitions or consultative meetings organized by the federation for small- and medium-sized companies in South Korea.

According to KBIZ, about 50 export-related events will be held in 15 countries, including the U.S., Japan, and Singapore, this year. “We will ask for cooperation from organizers of each event and promote the World Expo 2030 Busan,” said a member of the KBIZ. “The PR activities include displaying videos where possible, as well as placing posters and brochures otherwise.”

During the Korea-Panama Economic Opportunity Seminar held in South Korea on February 28, the KBIZ asked Ambassador Carmen Gisela Vergara of ProPanama to support hosting the World Expo 2030 in Busan.

Business owners of small- and medium-sized enterprises in Busan are also providing much support to host the event. Over 40 local business owners, including Busan and Ulsan SME Chairman of KBIZ Heo Hyeon-do, produced PR materials for the World Expo 2030 Busan and sent them to local media. “Economic effects from hosting the expo in Busan will bring positive impact on the business environment of small- and medium-sized companies,” said another KBIZ official. “We will inform foreign government officials and business owners of the need to host the Expo 2030 in Busan whenever overseas events are held.”