???, 2? ?? ???? 100? ??? ??

???? ???? 100? ???? 2? ?? ????.


??????(?? ???, ?? ???)? ????? ????? ?????? 4? ??? '2017 ???? 100? ???'?? 63?? ????. ??? 2? ?? 100? ???? ??? ???. ???? ??? ?? ??? 100? ? 87?? ????.

???? 100? ???? 230??? 1,000?? ???? ??? BSTI(Brand Stock Top Index) ??? ?? ???? ?? 100??? ??? ???? ??? ???? ?????. BSTI? ????? ?????? ???? ??? ?? ??? ???????(70%)? ?? ???????(30%)? ??? ????? ??????. ??? 1000???.

2017? ???? 100? ??? ?? 1?? ????? ???? 936??? 7? ?? 1?? ????. 2?? 913.2?? ???, 3?? 912?? ???, 4?? 901.1?? ????, 5?? 900?? KB?????? ????.

?? ???? ?????? ???? ??? ?????? ???? '2017 ???? ???? ???'??? 2? ?? ?? ?? 1?? ??? ? ??.

???? ???? ??? ?? jgm21@donga.com