[?????], ???? ??? ??

  • ?? 2001? 1? 2? 15? 21?


SBS ???? ? ??? 28.2%? ??? ???? ??? ??? ???. ?? ? 4? ??? ?? 31? 74?? ??? ???? ?? ???.

??? ??? ??? ??? ??(???)? ????, ??? ????? ????? ?? ?? ??(???)? ??? ???? ??(???)? ?? ???? ??(???)? ??? ??? ??? ??? ???.

? 4?? ?? 17%?? ???? ????? ? 30% ??? ?? ???? ???? ??? ??? ????? ???. ?? ? ???? ?? ??? ??? ???? ?? ???? ??? ??? ???.

? ????? ?? ??? ???? ????? ??? ??? ?? ???? ???. ??? ? ???? ?? ?????? ????? ??? ?13? ???????? ????? ??.

??? ??? ??? ?? ??? ???? ??? ??? ???? ???? ? ?????, ???, ???, ???, ??? ? ??? ??? ??? ???? ?? ???? ???? ? ?????.

? ?????? ?? 6??? ???? ???, ??? ??? .

?? 2?? 4? ?? ??? ??? KBS1 ????? ?, 3?? KBS1 ????? ? ????. ? MBC ????? ? MBC ????? , SBS ????? ? ??? 5, 6, 7?? ????.

?? ????? ??? ?? ? ???? 10?? ?? ??? ??? MBC? . ????? TV ??? ????? 24.6%?? ?? ???? ???? 8?? ???.

? ??? ?? ?? ??? ???? 'SBS???? 2?'? 23.3%? ???? ???? 10?? ????.

???heaven@donga.com

◆12?25?(?) - 12?31?(?) ???? ???? 10(?? 1,000??)

????????????
1????-SBS28.2%43.5%
2?????-KBS127.6%42.7%
3?????-KBS127.4%40.5%
4?????-MBC27.3%39.9%
5?????-MBC26.7%42.7%
6??????-SBS26.5%39.0 %
7???-MBC25.0%44.1%
8????(??)-MBC24.6%45.5%
9?????-MBC24.4%36.5%
10SBS????(2?)-SBS23.3%34.6%

???? TNS MEDIA KOREA

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