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[The Insight]
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? ??? ??? 5? ????? ?? ?? ??????? ??? ? ?? ? 7??? ???? ?? ‘2030??????? ?????’?? ??? ????? ?? ?????? ?? ??. ? ??? SK?? ??, ??????? ??? ?? ??????? ??????? ‘1? 3?’? ?? ??.

? ??? ?? ??? ??, ???, ??? ?? ?? ?????? ?? ????? ?? ??? ?? ???. ? ??? 1? ??? ????? ?? ??????(WEF·?????)? ??? ????? ??? ???? ???, ????? ????? ??? ?? ???. ?? ??? ??? ??? ?? ?? ???????(BIE) ??? ?? ? 10??? ??? ???.

? ??? ??? 6?? 11??? ???? ?? BIE ??? ? ??? ?? ??? 2, 3? ?? ??????? ????? ??. ?? 3? ???? ????? ?? ????? ??? ?? ??? ‘??? ??’? ?? ?????(BTS)? ??? ?? ????? ?? ??? ??.

SK??? ????? ?? ??? ?? ???. SK? ??? 6? ????????? ???????? ??? ???? ??????? ??? ?????(WE) ?????(TF)? ????. ??? ???????? ??? TF?? ??? ???, ??? ???????? ???????? ???? ??????? ???. ??? SK? ??? (??????), ??? SK???? ???(??·??·??? ??), ?? SK????? ??? (??·????·???·??? ??) ?? ?? ?? ??.

? ??? ??? 7? ‘??? ??? ?? ????’? ?? ??? ?? ??? ?? ??? ???? ???? ???? ?? ??? ?? ??? ????. ? ???? ??? 9? ?????, ?????, ?????, ?????? ??? ??? ?? ????? ??? ???. ? ???? ??? 8? ???? ???, ?? ? 11??? ??? ?? ?? ???? ?????????? ???????? ?? ????? ?? ??? ????. ? ???? ??? 8? ??? ???, ? ???? ??? 12? ??? ???? ???.

SK??? ?? ??? ???? ?? ???? ??? ?? ?? ?? ??. SK?????? ??? 11? ??????? ????(KTX) ?? ??? ??? ?? ? ????? ?????? ? 20? (388m)? ??? ????? ?? ?? ???? ??? ??? ????. ???? ‘SK? 2030 ??????? ??? ?????’ ‘2030 ??????? ??, ??? ??? SK? ?? ???’ ?? ???? ???.

SK???? ??????? ?????, ?????, ??????, ??????? ????(MOU)? ?? ??? ??? ??? ?? 2030? ?? ?????? ??????(UAM)? ?????? ??? ????. UAM? 300~600m? ?? ??? ?? ???? ??? ??? ??? ?? ??? ???? ?? ???, SK???? ???? ?? ?????? ????? ????.



Chairman Chey promotes Busan Expo during global tour
Ideas for Expo bid discussed at competitive presentations
SK to operate UAM as transportation for Expo visitors

SK Group is gathering its capabilities across the group to help win the bid for the World Expo 2030 Busan under the leadership of its Chairman Chey Tae-won.

As the head of the private committee under the Prime Minister’s Office, Chairman Chey has been serving as a co-chair of the Bid Committee for World Expo 2030 Busan along with Prime Minister Han Duck-soo since July. Chey is playing triple roles as the chairman of SK Group, chairman of the Korea Chamber of Commerce and Industry, and the head of the private committee to support the Expo bid.

Chairman Chey has been working hard to promote the World Expo 2030 Busan since early this year by visiting key figures in the U.S., Switzerland, and France. He attended the World Economic Forum in Davos, Switzerland in January and met Serbian President Aleksandar Vucic and Montenegrin President Milo Djukanovic among others. Chey then traveled to Paris and had meetings with over 10 ambassadors of the member countries of the Bureau International des Expositions (BIE) residing in the city.

Chairman Chey attended general meetings of the BIE held in Paris in June and November last year along with Prime Minister Han to support the second and third competitive presentations. In particular, he proposed presentation ideas inspired by the globally popular Netflix series “Squid Game” and the world-famous South Korean boy band BTS for the third presentation.

SK Group is also proactively engaging in activities to host the Expo 2030. The group set up a World Expo (WE) task force consisting of vice chairman-level top executives under the SUPEX Promotion Committee, the group’s highest consultation organization, in June last year. SUPEX Promotion Committee leader Cho Dae-sik will serve as the head of the task force and be in charge of Asia, and general manager of Cooperation in the Americas of the committee, and Vice Chairman Yoo Jeong-joon was appointed as the head of the On-site Support team. Other active members include SK Vice Chairman Jang Dong-hyeon (as the head of the Planning and Promotion team), SK Hynix Vice Chairman Park Jeong-ho (in charge of the Americas, Japan, and Western Europe), and SK Innovation Vice Chairman Kim Joon (in charge of the Middle East, Africa, Oceania, and Eastern Europe).

President Cho visited Fiji during the Pacific Islands Forum in July last year and met with Palauan President Surangel Whipps Jr. and Tonga Prime Minister Siaosi Sovaleni, asking for their support. Vice Chairman Jang toured Kazakhstan, Estonia, Lithuania, and Croatia in September last year and had meetings with relevant government officials. Vice Chairman Kim visited Poland in August last year and visited the Central African Republic and the Democratic Republic of the Congo as a special envoy of the Minister of Foreign Affairs in November of the same year and asked for support for Busan’s expo bid. Vice Chairman Park met with the Palauan president in August last year and Vice Chairman Yoo met the Surinamese president in December.

SK Group is also working hard to promote the World Expo 2030 Busan to the general public. In November last year, SK Innovation operated Korea Train eXpress (KTX) trains of the Korea Railroad Corporation, which consist of 20 cars (388 meters in length), with messages to promote the expo bid attached from the very front control car to the last one. The trains had messages, such as ‘SK wishes Busan to host the World Expo 2030’ and ‘SK joins the great challenge to win the bid for the World Expo 2030.’

SK Telecom signed memorandums of understanding (MoUs) with the Bid Committee for World Expo 2030 Busan, Hanwha Systems, Korea Airports Corporation, and Tmap Mobility and proposed a vision to operate Urban Air Mobility (UAM) as an actual transportation means in 2030 if Busan wins the expo bid. UAM is a transportation system that operates aircraft capable of vertical takeoff and landing at an altitude of 300 meters to 600 meters. SK Telecom plans to use it as a practical transportation mode for visitors.
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Hong Seok-ho will@donga.com '>