KBS ‘??? ???’? ???? ???, ?? ???? ???? ???? ??? ????? ????. ???? KBS. '??'? ???? '??'? ???? ? ???. MBC ????? '???'(??? ?? ??)?? ????? KBS? ????. ??? ???? ??? ?? TV ??? ???? ??? ?? ??, ???? ????.
? ?? ??? ??3?? ??? ??? 65?(????? ??)? ????? ??? ??? ? ?? ???? ????(AGB???????? ??).
? '??' 3? vs '??' 19?? ?? ?? ?? ???? TV ?? ?? ?? '??' ???? ????? 36.7%? '??? ???'(KBS)?. '??? ???'(KBS)? 31.9%, ??'(KBS)? 30.3%? 30%? ?? '??' ???? ? 3????. ???? ??? ?? 14.2%? ??? '???…'? ?? ???? ?? ???? 30?? 49.3%? ???.
?? ? ?? ???? ?? '??' ???? 19????. ??? ???? 4.5%? ??? '??, ?'(MBC). '????' ???? ??? '? 2? ??? ??'? ???? ??? '???? ??'(MBC·4.9%)? ??? ?? ??? ??? ??? ???? ?? ??? ???? ????.
?? ????? '???…'? ?? '?????'(MBC)? '????'(SBS)? 6.2%, 8.7%? ????, '??'? ?? '??? ???? ?? ??'(MBC), '????'(SBS)? 5.8%, 11.0%? ??????.
?? ??? ??? KBS??. ?? '??'(??) '???? ??'(???) '??? ???'? ??? '?? ?????'? ??? 1?? ???? 'KBS ????' ??? ????.????? 20%? ?? ???? 11?. ?? ?? ??? 1~3?? ??? 6?? KBS ????. ?? '??' '???? ??' '??? ???'? ??? ?? ???? ??? 3? ? ??? 1?? ???? 'KBS ????' ??? ????. 'KBS ?????? ??? ??'? ?? ??? ???.
?? ?? ??? ?? MBC? ??? ? ?? ???. '??'(23.0%)?? ???? 20%? ??? ?, ? ?? ???? ??? 19? ? 12?? MBC ?????. ??? ??? ? ??? ???? ??? 130? ?, ???? 100%? ??? '?????'? 6.2%? ????. '???? ??'? '???? ???'??? ?????. 8?? ???? ???? '?????'? ??? ??? 9?? ????? ? ??? 10.5%? ???? ? ??? ??? ???.
SBS? ??? ???. ?? ?? 9?? ??? '??? ???', '??? ??'? 20%? ???? ?? 10?? ??? '??, ???' '??? ????'? 15% ??? ??? ???. ?? ???? '??? ??'? 12? ??? 10?? 25%? ???? ?? ??? ?? ???.
? ??? ?? ????
??? ??? ??? ???? 15? ????. 'JYJ'? ??? '??? ???'(KBS), 'SS501' ?? ???? '???? ??', '???'? ??? '?????'(SBS), '???'? ???? '??? ??'(SBS)?? ???? ????.
???? ???? ?? ??? ??? ????? ??? 10? ?? ????? ????? ?? ??. ??? '???? ??'(4.9%) '?????'(8.1%) '??? ???'(10.1%)?? ?? ???? ?? ????? ??? ????.
?? '???'? ?? 7? ? 4?? ???? ???? ? ?? '???'? ?? ?? ??? ???. ???? ?????? ?? ???? ?? ??? ???? ??? '???'??. ??? ??? '?????' '??? ?'?? ??? ??? ??? '? ????? ???'(SBS)?? ???? ????. ??? ?? KBS ??? ???? ???? ???? ??? ?? 7? ? 4?? ???? ??. ?? ??? ??? '??? ?'? ?????? 21.6%?, ??? ??? ??? ??? ? ??? ???? ????.
????? ??? ??? ??? ?? ??? ????. 11? ??? ??? '??? ???'(SBS)?? '?????'? ??? '????'? ???, '?????'(KBS)?? '?????'? ??? '???'? ?? ?? ???. ?? ????? ???? '2PM'? ??? ??, '????'? ?? ? ??? ???? ???? '????'? ??? ???? ?? ? ?? ??? ??? ??? ???.
???? ???? ??? '???? ??'? ??? ?? ???? ?? ? ???? ??? ??? ????? ??? ??.?? ???? ??? ?? ???? ???? ? ??? ???? '???' ??? ?????. ???('?? ??', SBS) ???('???? ??') ???('??? ???') ???(?????) ???('??? ??'·MBC) ???('??? ???'·KBS)? ????? ?? ? ??? ????.
'???? ??'? 16?? ???? 10? ??? 7?? ??? ???? ???? ??? ?? ??? ?? ??? 1000?? ????.
??? '??? ??'(11.7%) '??? ???'(7.7%) ? ???? ???? ????? ??? ?? ??? ?? ???.
? ??? ?? ???, ??????? ???? ????? ???. ??? ???('?????') ???('???:??B'· KBS) ???('??? ??') ???('? ????? ???'·SBS) ? ????? ???? ? ??, ?? 10% ???? ???? ???.
'???? ????'? ??? ??, '?' ???? ??? ??, '??? ??'? ??? ??? '?? ??' '???? ??' '?????'?? ????? ???? 10%? ?? ???.
?? 2009? ??? ???? ???? '???? ???'? ??? ??? '??? ???'? ?? ?? ???? ????. ? ??? ??? ???? ??? ?? ? ?? ????? ?? ???? ??? ?? ???? ???.
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